Our Brand

brand_XL

A SIGN OF IDENTITY.

Our name is our pledge.
A pledge that we fulfill by following a path made of passion, of course, and of substance, too.

You need 7 grams of finely ground coffee to make a perfect espresso.
Not a gram more, nor less.

Our brand fully reflects our philosophy, starting from the value we place on every moment that preceeds the extraction of those 25 ml of pure flavour and aroma which end up in our coffee cup. A rigorous process in which everything has its “weight” and any decision regarding it will make a difference.

Moreover, although we are proudly attached to our Italian origins, we are aware that a product’s culture cannot be confined by geographic borders. This is why we have chose a trademark that can be understood in all the languages of the world. A sign of respect towards those who, regardless of their country of origin, share our love of espresso and participate in an open, enquiring, fundamental and pragmatic dialogue.

In order to distinguish a product like espresso, we chose a “sign” whose simplicity and clean lines would also evoke the magic that is hidden in a tiny cup of espresso.

Other sections
Basket
Your Basket is empty!

© 2011 Sevengrams S.r.l.All rights reserved.   info@7gr.it - Terms and conditions - General conditions of sale -  Privacy -   Credits
PI 06201720965 - Iscr. C.C.I.A.A. Milano - REA Nr. 1876293 - Capitale sociale 110.000,00 Euro (I.v.)